Our Team

Liz has worked throughout her 20 year legal career, in government and private industry, toward the advancement of sustainable resource management. As an Energy Attorney  for the Texas General Land Office (“GLO”), she worked early in her career to develop in-state alternative transportation fuel and renewable energy projects, including the first utility scale wind project in the State of Texas.  While at the GLO, Liz served as legal counsel to President Clinton’s Federal Fleet Conversion Task Force; a public/private initiative charged with coordinating a national, public-private effort to leverage government buying power and accelerate the development of renewable-fuel vehicles and supporting infrastructure.

Liz then joined the Austin office of Brickfield, Burchette & Ritts representing Texas electric cooperatives navigating the process of electric industry deregulation.    She cut her start-up teeth after accepting an offer from a corporate client and served six years as General Counsel and Operations Officer for Intelligent Technologies Corporation, an Austin-based, software development innovator, providing of neural network/AI based technologies for the detection and management of fraud, waste, and abuse.   Liz then worked as General Counsel and Business Development Officer to the largest independently owned recycling company in the Southwestern United States, Balcones Resources, focusing on developing business opportunities, and promoting State and local governmental support for using non-recyclable biomass feed stock as an alternative to coal and wood.

More recently, Liz served two terms as Commissioner to the Resource Management Commission, advising the Austin City Council on alternative energy technologies, energy efficiency and water conservation.

Incenergy has provided Katharine with the long sought opportunity to utilize her deep technical skills, electrical engineering background, and 15 years of QA experience to combat climate change via the enablement of energy efficiency. Katharine enjoys all aspects of software development from the low level technical details of database entries and bits in a wireless sniffer capture, to the high level strategy of project and requirements management.

After graduating from University of Massachusetts with a BS in Electrical Engineering and a minor in Mathematics, Katharine moved to Austin. Katharine has contributed her QA skills to a variety of Austin companies including Motorola, Tivoli and Powered. While she enjoyed the technical challenges and working environments of these positions, at Incenergy she finds the actual software product to be important and meaningful. Katharine has taken some breaks from working life as well, most notably to spend a year travelling abroad and to stay home with her daughters during their first years.

Katharine is in love with Austin, her family and the fight to preserve our environment.

Bill Gooch is a software professional with over 20 years of experience in a broad range of applications, ranging from finance to electric power generation to semiconductor manufacturing.  He holds a Bachelor’s degree from M.I.T. and a Master’s from the University of Texas at Austin, both in Computer Science. His extensive experience in all phases of software development, from requirements analysis through implementation and production deployment, has facilitated his leadership in developing innovative, powerful software solutions.

In his work for high-technology companies including Schlumberger, Symbolics, MCC, Sematech, and AMD, Bill has been instrumental in technical leadership roles on a wide variety of projects. His recent work for Sunrise Ridge Algae, his conversion of a 1991 Toyota to all-electric battery power, and most recently his becoming part of the Incenergy development  team, all reflect his deep commitment to a fundamental paradigm shift in the world’s production and use of energy. 

Bill is a native Texan. Outside of work, he loves spending time in the wilderness, and volunteers his time in support of outdoor conservation efforts.  He also enjoys many active outdoor pursuits such as inline skating, cycling, rock climbing, backpacking and photography.

Justin Manuel's deep fascination with renewable energy and automation technologies has led him to his work with Incenergy as a software tester.  At Incenergy, Justin is responsible for verifying software quality and device functionality.  He also assists the development team with the integration of new devices.

After commuting to Austin from Copperas Cove, TX to study solar design and installation, Justin decided to make the move to Austin, TX in March of 2010.  Using various open source technologies, he began developing a suite of marine automation tools capable of monitoring battery levels, rate of solar charge, and autopilot using paths imported from Google Earth.  These tools are used on his electric canoe-maran that he built for testing and river exploration.  The skills he acquired with this project and his involvement with Austin's solar community allowed him to discover opportunities with Incenergy.

In his free time, Justin is a devout outdoorsman, a Python/Arduino programmer, and he does vocals/guitar/mandolin for a folk three piece.  He lives with his girlfriend that he's known since childhood and his dog that he adopted from Austin Pets Alive.

Jeff oversees the marketing of Incenergy. He is responsible for architecting and implementing Incenergy’s product marketing plan via the web, video, press, editorial, social media and sales channels. Previous to this position he was Director of Operations where, as part of the founding team, he was instrumental in originating new processes to scale and support the business. In addition to process design he was the program manager for the deployments of the Pecan Street Project and managed all of our third party vendor and technology relations.

Before Incenergy Jeff was co-founder of Global Climate Strategies (GCS) with Barry McConachie.  GCS focused on energy efficiency and carbon sequestration methodologies both domestically and internationally. He is an expert in carbon project origination, energy efficiency software and waste-to-energy, and he worked with the UNFCCC to create standardized carbon calculation methodologies.  Jeff led GCS to become the first entity in the world to be validated via the Voluntary Carbon Standard (VCS) using the CDM methodology for energy efficient lighting.

Jeff came to Incenergy with over 18 years of executive sales, marketing, origination and operations experience ranging from magazine publishing to start up software companies.  He started his career in the New York City publishing industry and soon joined the technology revolution, managing sales for a software startup in Chicago. After building a national consulting organization, Jeff returned to his home state of Texas to continue working in technology. SHAZAM!